Case studies / Zorlu Zone

Zorlu Group's factory and field employees are now in the same app too.

Built on Xtranet, Zorlu Zone brings the group's news and announcements, the employee directory and digital business cards into a single internal app.

Client: Zorlu Holding
Sector: Diversified holding
Scope: Internal mobile app and web portal
Product: Xtranet

20K+

employees in one app

25+

group companies in Türkiye and abroad

10+

processes moved into the app

4 levels

announcement targeting: holding, sector, company, location

Employee and company figures from Zorlu Holding's corporate sources.

CLIENT

Zorlu Group is made up of companies operating in Türkiye and abroad, in sectors ranging from energy and textiles to electronics and real estate. Reaching such a large workforce in offices, factories and the field at the same time, with the right information, is a daily task for the group's communications teams.

Group-wide announcements got lost in inboxes, and forms and apps sat at different addresses. Blue-collar employees without a corporate email address were left out of group communication altogether.

We built Zorlu Zone on Xtranet and shaped it around the group's structure. News and announcements are targeted by holding, sector, company and location, and notifications go only to the employees concerned. Blue-collar employees sign in with a username instead of an email address and receive announcements at the same time as everyone else. Forms and processes used in daily work have also moved into the app.

With the employee directory we added later, people across the group's companies can be reached from the app, and every employee's digital business card is there too. With an OCR add-on we built for Zorlu IT, employees can scan someone's business card with the camera and save the details to their contacts instantly.

Before and now

What changed with Zorlu Zone?

Before

Now

Announcements got lost in inboxes.

Announcements reach employees in the app, with a notification.

Blue-collar employees without a corporate email were left out of group communication.

Blue-collar employees sign in with a username, and announcements reach them too.

There was no shared directory for reaching someone in the group.

The directory makes employees across group companies reachable from the app.

Employees had no digital business card.

Every employee has a digital business card in the app.

There was no easy way to get business card details into contacts.

Cards are scanned with the camera, and OCR saves the details to contacts instantly.